Specialized Bicycles

We are riders—that fact has guided our every decision since 1974. When quality tires weren't around, we strove to make the best. When people wanted to ride cruisers in the dirt, we made the first production mountain bike. When roadies wanted to go faster, we doubled-down on carbon and built our own wind tunnel. And when we saw kids struggling to focus in school, we began supporting Outride to help promote better health through cycling.

Specialized. Made for riders, by riders.

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Turbo Ebikes.


Specialized presented its first ebike in 2012: the Turbo. Smart, stylish, fast and ahead of its time! It was a swan in a pond full of ugly ducklings. Even then, the focus was on integration. At a time when the scene was dominated by rectangular, external batteries and ungainly bolted-on motors.


On July 5 2015, the mountain bike world was brought to a halt. It was the day Specialized presented the first Turbo Levo, the day when the heads of bike engineers around the world really started whirring into action. Specialized had raised the bar for all bike manufacturers and raised it very high.


10 years on from the first turbo and specialized are still the market leaders in Ebikes and Ebike development. With a Vast range of options to suit all budgets and riding styles

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Specialized Mountainbikes.


From the Specialized Factory Racing XC Team to the Gravity Downhill team and all models in between, Specialized have a vast range of bike options for the budding mountain biker.


With innovative features like the swat frame storage and style specific sizing Specialized MTBs are a great option.

road bike cycle cyclist

With 3 world tour teams riding Specialized bikes for the 2022 season, you can be sure of 2 things Specialized Road bikes are light and fast. 


Ride like the pros.

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